Doktorarbeit: Essays on Asymmetric Markets

Essays on Asymmetric Markets

Advertising, Collusion and Mobile Telecommunications

Schriftenreihe innovative betriebswirtschaftliche Forschung und Praxis, Band 294

Hamburg 2011, 148 Seiten
ISBN 978-3-8300-5811-3 (Print/eBook)

Advertising, Betriebswirtschaftslehre, Collusion, Germany, Hotelling Game, Increasing Dominance, Mobile Telecommunications, Mobilfunk, MVNO, Oligopoly, Structural Estimation, Volkswirtschaftslehre

Zum Inhalt

In day-to-day business, managers are accustomed to think of their competitors as individuals who differ in size, cost structure and, for example, consumer appeal. Yet, most research in the field of industrial organization maintains the assumption of symmetry between firms. This book contains a collection of three essays that depart from this approach and explicitly account for the possibility of asymmetric market settings. The topics covered range from a game-theoretic study of the effect of persuasive advertising on pricing and market structure to two data-based surveys of the competitiveness of the oligopoly in the German market for mobile telephony.



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